Earlier this morning, I was scouring the web reading many of the blogs that inspired me to start blogging. I came across a post from Real Lawyers Have Blogs that discussed the ambulance chasing behavior that has given lawyers a bad name. It especially struck me because of the overwhelming number of Ad sense ads I have been encountering across the web that are advertising contingency lawyer services for the Chatsworth Metrolink train accident. I will admit that these bothered me a bit because of the concept of profiting at the expense of others tragedies, but I always brush these off telling myself that trial lawyers have to make a living too.
Then I came across Kevin O’Keefe’s blog post at Real Lawyers Have Blogs where he discusses how there may not be too many lawyers, but rather that advertising avenues have made ambulance chasing too easy. By the time I had finished reading the post, it got me to thinking about how the perception of real estate agents has been on a freefall and that it might be just rightfully be due to advertising schemes on saving your credit by selling your home via short sale. A short sale is a term used in real estate to describe a homeowner selling a home for less than what is owed on it via bank approval. Even though no one is maimed or killed in situations like these, I still feel like it is a form of ambulance chasing. I feel similar to the way Kevin felt about his fellow lawyers. That is, agents, such as myself, should not be listening to all of the marketers out there about drumming up business by preying on those who are distraught. I believe that agents who purposefully go out in search of people who are in foreclosure or approaching foreclosure is the equivalent to ambulance chasing. Just because we have sophisticated marketing methods for advertising to these folks, does not make these activities any less of a vulture-like behavior.
I would like to thank Tom Antoine and his blog for exposing me to Kevin O’Keefe’s blog, as it provided me with contemplation on what constitutes professional behavior.




